Marc USA, one of the region's largest advertising companies, said on Friday it acquired Results: Digital in Boston to expand its digital media services. Terms of the deal were not disclosed.
The transaction adds Boston to Marc offices in Chicago, Miami and Pittsburgh, with total employment rising to 270, and billings to $370 million annually. South Side-based Marc said Results:Digital has annual billings of $35 million. It will be named Marc USA Results:Digital.
The acquisition adds 30 digital media employees to Marc's existing practice, said Chairman Tony Bucci. “We could never hire this many people this fast. And we're getting people we know and with whom we have worked closely.”
Marc began working with Results:Digital in 2012 on work for clients Payless ShoeSource, Rite Aid and True Value.
Jason Russo, founder and president of Results:Digital, is now president of the Marc office in Boston.
