Hair-care brand Pantene is launching an outreach campaign dedicated to helping women get into their most beautiful condition.
Pantene Condition for a Cause targets four categories of self-care: physical fitness, nutrition, mental health and healthy beauty. The company's Web site will feature tips on building self-esteem and decreasing the risk of cardiovascular disease.
The tips include:
Commit to regular exercise for physical and mental health. If you have been sedentary for a long time, are overweight, have a high risk of coronary heart disease or some other chronic health problem, see your doctor for medical evaluation before beginning a physical activity program. Exercise releases beta-endorphins, a natural relaxant that helps reduce stress.
Balance the number of calories you eat with the number you use each day.
Call a friend. Researchers have found that having good friends helps relieve anxiety.
Give yourself 10 minutes a day every day. Whether you're a high-powered executive or an at-home mom, letting yourself unwind is essential. Take a nap, take a bath or read. Make sure the time is spent doing exactly what you want to do.
Trim your hair every six weeks to prevent split ends, and wash and condition regularly with a vitamin-enriched shampoo and conditioner to help improve hair health from the inside out. A portion of the sale of Pantene conditioners throughout February will be donated to the American Heart Association to help fund research and educational programs. The campaign is timed to coincide with American Heart Month, which was designated by presidential proclamation in 1964.
