Salvation Army misses fund-raising goal
The Salvation Army’s Red Kettle Campaign narrowly missed its annual goal this year but collected enough loose change and Internet “cyber kettle” donations to beat last year’s take in western Pennsylvania.
The fund-raising in the 28-county region generated $2.29 million in 2006 — about $25,800 shy of the goal. In 2005, the Salvation Army collected $2.01 million.
“Although we did not reach our anticipated goal, we are delighted that we did better than last year,” said Maj. Robert Reel, commander of the nonprofit’s local division, Downtown, in a statement.
“Western Pennsylvania is amazingly generous,” Reel said. “This outcome is proof positive that the pennies, nickels and dimes truly add up to make a difference.”
The Salvation Army’s cyber kettle raised $50,000 in Internet donations this year.
People can visit www.salvationarmy-wpa.org to donate to the kettle on the Web. Donors may select which zip code their donations will benefit.
Areas that fell behind in collections this year include: Butler, Butler County; Ellwood City and New Castle, Lawrence County; Rochester, Beaver County; Johnstown, Cambria County; McKeesport and Downtown.