The claim: Inspired by beauty rituals from Asia, women use a watery lotion after cleansing to restore moisture to skin. The soothing, alcohol-free watery lotion infuses skin with energy and essential hydration. It boosts skin to help it stay plump, fresh and glowing. Skin is immediately softer and more supple with restored radiance. Over time, texture is refined, too. This vital step in skin care regimen is used twice daily after cleansing and clarifying. Pour a few drops into hands and gently pat all over skin and neck. Allergy tested and 100-percent fragrance free.
Cost: $34 for 6.7 ounces
Where: Clinique counters and www.clinique.com
The fine lines spreading across my forehead and early signs of crow's feet (sigh!) are a daily reminder that washing my face just isn't enough anymore.
To test Clinique's Turnaround Revitalizing Lotion, I stuck to the skin care line's recommended “3-step routine” — wash, exfoliate, moisturize — and applied the lotion last. I found that about eight drops of the lotion — which seems more like a serum to me — was right for me, but my skin feels on the dry side now. (Even with using that much product daily, I expect this bottle to last a long time.) I noticed softer and more supple skin in just a couple of applications. It promises to refine skin texture, too, but I'll have to keep using it to find out whether it lives up to its promise.
I love the fact that the lotion contains ingredients such as rice bran extract, pomegranate juice and caffeine. If only I could chug it to turn around my afternoon when I hit that 3 p.m. wall.
Sensitive skin is a pain. I managed to keep my skin reasonably well moisturized during the past brutal winter, but I found I was approaching summer with a very dull complexion (but, hey, it wasn't flaky!). So Clinique's offer made me wonder if I needed a Turnaround — Revitalizing Lotion, that is. Lotion is an odd term for it. Texturally, it seems closer to a serum, or just a watery gel. But, whatever. It pats on smoothly and absorbs quickly. And as the temperature kicked up, it didn't leave my skin looking greasy. That's always a bonus. As is Clinique's testing regime: I've never had a Clinique product turn my skin red or bumpy or cause a breakout. After nearly two weeks of using the Turnaround lotion, and with a little exfoliating, my complexion is improving. And while it might seem a little pricy at $34 a bottle, a “use” comes out to about a half-teaspoon for me. One bottle should last for months.
A bottle of this stuff is likely to last a long, long time. the Clinique recommends a few drops to pat over face and neck. More than that — I counted drops! — is too much and needs to be washed off your hands.
This waterlike lotion absorbs quickly between cleansing and moisturizing. It seems to make my skin more receptive to absorbing my moisturizer.
My skin feels smoother and has a softer look. I don't understand the science involved, but I do appreciate hydration. And I appreciate the lack of fragrance, too.

