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Vioxx scandal hurts pharma promotion

United Press International
| Friday, January 7, 2005 5:00 a.m.
The Vioxx scandal means trouble for pharmaceutical and biotech companies' 2005 marketing and sales, Florida-based Strategic Research Institute said Friday. Other factors negatively affecting the industry is a lack of new blockbuster drugs, market fragmentation and pricing/re-importation pressures, the institute said. All have converged to create a business climate "dramatically different from that of the 1990s when double-digit earnings and flood of new drugs were common." The Strategic Research Institute creates, produces and manages conferences covering industry specific business-to-business topics. © Copyright 2005 by United Press International


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