Yum Brands named the head of its Taco Bell chain as its next CEO, marking a major promotion for the man responsible for Doritos Locos Tacos.
The company, which owns KFC and Pizza Hut, said Greg Creed will become CEO on Jan. 1. The 56-year-old Australian replaces David Novak, who has served as chief executive since 1999.
Creed, a 20-year veteran at Yum, has served as its chief operations officer and is known for his personable and frank manner.
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